FamilyFit
Launching a game-changing brand for career parents
Brand / Website / Customer Experience / Ongoing brand partner
Brief
We were approached by the startup team who needed a partner to help bring to life their unique idea to help parents find employers who have a family-friendly culture.
Solution
Beautiful Normal helped across all aspects of the brand development, business concept and platform design. We user tested names, brand concepts and website features, as well as gathering data on the most pressing user needs. As part of a collaborative team, we shaped the main features of the platform and are currently working on continuous improvements as ongoing creative partners.
Flexible modular website design.
Bringing the product to life through animation.
Social media graphics.
A collaborative exercise from the FamilyFit brand workshop.
"The knowledge and skill into how to develop a brand and business has been first-class. The amount of effort and thought that has gone into us as a client has been exceptional."
Jai Mallett & Ross Nolan, Founders, FamilyFit
Email banners for all parts of the customer journey.